How to Add Shopify to Your TikTok Business Account
If you’re a business owner looking to expand your reach and sell products on TikTok, adding Shopify to your account is a great way to do it. By integrating your Shopify store with your TikTok account, you can create shoppable videos that make it easy for viewers to purchase your products without leaving the app.
Here’s how to add Shopify to your TikTok Business account:
Step 1: Connect Your Shopify Store to TikTok To get started, you’ll need to connect your Shopify store to your TikTok Business account. Go to your TikTok profile and click on “Edit Profile.” Then, click on “Add Website” and enter the URL of your Shopify store. TikTok will verify that you own the website by sending a code to your registered email address.
Step 2: Create a Catalog in Shopify Once your account is verified, you’ll need to create a product catalog in Shopify. Go to your Shopify dashboard and click on “Sales Channels” in the left-hand menu. From there, click on “Add Sales Channel” and select “TikTok.” Follow the prompts to set up your catalog, including selecting the products you want to feature in your TikTok videos.
Step 3: Customize Your TikTok Video Now that your Shopify store is connected to your TikTok account, you can create shoppable videos that showcase your products. When you’re creating a new video in TikTok, select the “Add Link” option and choose the product or collection you want to feature from your Shopify catalog. You can also customize the text and appearance of the link to make it stand out.
Step 4: Publish and Promote Once your video is ready, publish it to your TikTok account and promote it to your followers. Make sure to include a clear call-to-action that encourages viewers to click the link and purchase your products. You can also use TikTok’s advertising features to reach a wider audience and drive more sales.
By adding Shopify to your TikTok Business account, you can create a seamless shopping experience for your customers and take advantage of the growing popularity of TikTok. Give it a try and see how it can help your business thrive.